McLaren Racing CEO Zak Brown Just Validated What Vaucher Analytics Has Been Saying All Year About IndyCar
Cost optimization, Revenue optimization David Vaucher Cost optimization, Revenue optimization David Vaucher

McLaren Racing CEO Zak Brown Just Validated What Vaucher Analytics Has Been Saying All Year About IndyCar

When someone with the stature of Zak Brown speaks, the motorsports world listens.

So when he recently sat down for an interview with David Land the weekend of the 2025 Ontario Honda Dealers Indy Toronto race and said this, we at Vaucher Analytics paid close attention.

Because that's almost word for word what we've been saying for months.

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The 7 Strategic Tensions That Could Define (or Derail…) Formula 1’s Future
Cost optimization, Revenue optimization David Vaucher Cost optimization, Revenue optimization David Vaucher

The 7 Strategic Tensions That Could Define (or Derail…) Formula 1’s Future

Formula 1 is thriving, but it’s not infallible, nothing ever is.

Beneath the glitz of sold-out grands prix and viral TikToks lies a series of high-stakes contradictions, between innovation and regulation, prestige and pop culture, stability and spectacle.

Liberty Media has masterfully laid the foundation for F1’s business model and built on it, but that success now rests on balancing forces that pull in opposite directions:

  • The Concorde Agreement can lock teams in, but not manufacturers’ faith.

  • Expansion can fuel growth, but also burnout.

  • Fan engagement can surge…until scripted PR kills the magic.

F1’s long-term relevance will depend not on avoiding these tensions, but on mastering them. The game isn’t just winning races, it’s sustaining a global platform where culture, commerce, and competition collide.

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The Hidden Cost of F1 Sponsorship: How Delivery Strain Threatens Performance and Profitability

The Hidden Cost of F1 Sponsorship: How Delivery Strain Threatens Performance and Profitability

Hidden costs in sponsorship delivery don’t just erode margins, they create a compounding financial trap for F1 teams.

Here’s how it plays out:

  • Imagine a $50 million Title or Principal sponsorship.

  • Poorly controlled activations, inflated logistics, or unmanaged resource drain quietly strip away 5% of the deal's value, that’s $2.5 million in lost contribution margin (over what could reasonably be expected to delight your client)

  • To plug that gap, what do teams teams have to do?

Chase more sponsorship revenue!

But here’s the problem:

  • Every new sponsor introduces its own obligations: more events, appearances, travel, and content production

  • More partners = more complexity, more operational overhead, more strain on personnel and performance

  • Those costs compress margins again, repeating the cycle

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The Blueprint For Funding the Juncos Hollinger Racing IndyCar Team: How to Find the Right Investor
Cost optimization, Revenue optimization David Vaucher Cost optimization, Revenue optimization David Vaucher

The Blueprint For Funding the Juncos Hollinger Racing IndyCar Team: How to Find the Right Investor

When most people think of funding a race team, they think of sponsor logos on rear wings and energy drink decals on helmets.

But what Juncos Hollinger Racing (JHR) needs right now is different, and more complex.

According to Racer.com, team co-owner Brad Hollinger is looking for additional investment to secure the long-term future of a team he’s already stabilized once by stepping in with his own capital when others wouldn’t.

But this isn’t about landing a blockbuster sponsorship deal, in other words the traditional motorsport playbook.

Hollinger is pursuing something fewer teams attempt, but which carries far greater potential impact: bringing in an equity partner, someone to co-own, and therefore help chart JHR’s long-term competitive trajectory.

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